About Us

About Us

It’s not where you went to school that counts, it’s what you learned.

At Adams Morey, we’ve been learning from our customers for 40 years and we still learn new things every day!

Yes, we started selling trucks in 1973 when DAF first came in to the UK market. What we learned then was that people who run commercial vehicles live in a very fast, demanding and competitive environment that means they work long hours juggling the varying priorities of traffic, drivers’ hours, customer needs, legislation, breakdowns and so on, whilst trying to make a living at the same time. We also quickly realised that our customers know far more about trucks than we ever will so the legendary “motor trade” bull and jackanory culture just wouldn’t wash.

So we decided that we would redefine what being a truck dealer was all about and commit ourselves to the highest quality of product and service that we could possibly manage in the belief that if this gave value to the customer, we would be successful as a business. Our belief in COMMITMENT, QUALITY and VALUE has grown our business from nothing to one that employs over 300 people dedicated to commercial vehicles, operating from eight locations and with a turnover of £60 million.

Our current learning curve is all about integrating our day by day activities with those of our customers and forming working partnerships. IT helps the information and process exchanges and these are exciting times. So future milestones may well be less to do with opening new dealerships – after all, we are quite thick on the ground in the central south – and more to do with opening the communication with our customers to give a wider range of services and offer ever more value.

Mike Adams

Adams Morey Ltd. Registered in England. Registration Number 506189

Our Location

Our Location

Adams Morey Salisbury

Stephenson Road, Churchfields Industrial Estate, Salisbury, Wiltshire, SP2 7NP

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3D DAF Truck Configurator

3D DAF Truck Configurator

Configure your perfect DAF

Start Configurator
Repair and Maintenance

Repair and Maintenance

The DAF MultiSupport repair and maintenance program is designed to offer you a tailor made service proposal, assuring a perfectly maintained vehicle and maximum vehicle availability.

DAF MultiSupport


John Pee

Truck Sales Territory Manager

07798 607325

Mon - Fri: 08.00-17.30


Steve Muspratt

Service Manager

01722 412171

07768 207258

Mon - Fri: 08:00 - 18:00
Sat: Closed
Sun: Closed


Ben Holstead

Parts Manager

01722 412171

Mon - Fri: 08.00 - 17.00
Sat: 08.00 - 12.00

Used Trucks

Paul Kemp

Used Vehicle Sales Manager

07901 511680